American Diabetes Association

Thinking

Diabetes is a cunning and deadly disease. There are 16 million people in the United States who have diabetes. Unfortunately, 5 million of those don’t even know it. And not knowing the dangers became the message,

By quickly grabbing the readers attention, the campaign illustrates the many dangers of untreated diabetes such as blindness, kidney disease, heart disease, stroke, and nerve damage that can lead to amputation.